GIBSON GARAGE LONDON
A fresh new VM look for Gibson Garage London—created in collaboration with Gibson HQ Europe and the full store team. We turned up the volume on the store experience with new mannequin and better styling. Also introducing Lifestyle-led product stories, stronger visual focal points to achieve a much smoother consumer journey through the space. More reasons to stop, explore and connect. From a very rigid, category driven zone plan to a full lifestyle brand experience. Labour of love to work for this unique London flagship store
2026
Gibson BV
Role: Visual Merchandising, Spatial Design, Graphic Design, Styling, Project Management, Window Design
